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Valentine’s Day Make-up Ideas

No matter what your V-Day plans are, there’s no better way to celebrate than with a gorgeous Valentine’s Day makeup look. Whether you’re going out on a date night with your valentine, watching a rom-com at home solo, or making it a celebration with friends, it’s the perfect opportunity to give your go-to makeup look a switch-up.

Make-up Ideas to Suit Your Style

Moody Red Lips


Nothing screams Valentine’s Day more than vibrant red lips. Whether you’re keeping your look low-key and want to stop there or plan to up the ante and pair it with a flawless complexion, this rich hue gives your pout a sultry and sexy look that is always on-trend.

Pastel Pink Eyes


Pink eyeshadow, in particular, will provide a playful yet sophisticated vibe that won’t go unnoticed and if you want to pull out all the stops this Valentine’s Day, this color is sure to take you there.

Paint your lids pink with the L’Oréal Paris Colour Riche Monos Eyeshadow in Mademoiselle Pink and a fluffy eyeshadow brush to make a lasting impression. Don’t forget to top off your eye look with a little bit of lengthening mascara.

Heart-Eye Makeup


Serve up good looks with heart-eye makeup this Valentine’s Day. Adorn your eyes with red and pink hearts. Use a neutral eyeshadow or bronzer, in the crease, and then scatter hearts across your lids.

Use the L’Oréal Paris Colour Riche Lip Liner in pink and red to draw on your hearts or grab some glitzy rhinestones and quickly reinvent your makeup look.

Voluminous Lashes and Metallic Eyeliner


One of the easiest ways to upgrade your Valentine’s Day makeup is to focus on your eyes. Voluminous lashes add an extra touch of glam to your look with very little effort required on your part. The lengthening and volumizing formula lift the lashes.

To give your natural lashes an extra boost, prime them with the L’Oréal Paris Voluminous Lash Paradise Mascara Primer/Base. The formula is infused with rose oil to create the illusion of thicker lashes while enhancing volume.

For metallic eyeliner, opt for foiled shades like silver, gold, or rose gold that can pop against your dramatic lashes. For a golden glow, we like the L’Oréal Paris Easy-Glide Mechanical Eyeliner, Waterproof in Gold Velvet.

Neutral Eye Makeup and Lipstick


Neutral eye makeup looks in shades of brown, tan, and beige will never go out of style. They’re extremely versatile, and flattering and can be worn for every mood — especially for a romantic dinner date. Not to mention, they’re typically easier to execute than bright and bold makeup looks, making it harder to mess up.

If you want to stick with the good old classics for V-Day, opt for a sultry yet sophisticated smokey eye, using the L’Oréal Paris Infallible Grip Mechanical Gel Eyeliner in Brown Denim. This gel liner glides across the lid, has an intense color payoff, and includes a built-in smudger to create smokey looks with ease.

Pair your neutral eye with the L’Oréal Paris Les Nus by Colour Riche Intense Nude Lipstick, a hydrating lipstick that comes in a number of stunning colors that look beautiful on all skin tones.

Neon Pink Lips

Red lipstick is classic, but a jolt of neon pink adds an electric flair to your Valentine’s Day makeup. Pair it with a crisp black wing to add some edge to the ultra-girly lip color. Recreate the look with the (aptly named) Maybelline New York SuperStay Matte Ink Liquid Lipstick in Romantic.

Winged Eyeliner

Winged eyeliner is a timeless pick for any occasion. When done correctly, a traditional cat eye enhances the shape of your eyes while serving up some serious sass and timeless beauty and it’s a great way to usher in Valentine’s Day on an electrifying note.

Reach for the L’Oréal Paris Infallible Grip Precision Felt Waterproof Eyeliner to craft the perfect feline flick. The felt tip is key for creating sharp wings and the waterproof formula ensures that your makeup will last all night long.

Soft Glam Matte Makeup

If you and your oily skin prefer the velvety finish of the matte foundation, use it as the centerpiece for a soft-glam makeup look. First, begin by priming your skin with the L’Oréal Paris Prime Lab Up to 24H Pore Minimizer that best suits your needs. If you have the aforementioned oily skin type, try the Matte Setter and if you’re dealing with winter dullness, try the Dullness Reducer.

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