Shaurya Sanadhya, one of the top content creators of Pune with exceptional creative skills. She an enthusiastic coffee and music lover. Her passion for fashion and skincare has made her start a community of her own on social media, giving birth to her clothing line and skincare brand
In an interview with Women Fitness India, Shaurya talks about fashion trends and sustainable fashion!
Namita Nayyar:
You hold a degree in economics and have worked for analytics, Being in a totally different field how did you plan to take up fashion blogging and started your YouTube channel
Shaurya Sanadhya:
I have a degree in economics and I worked in the field of analytics for about a year. But my love for fashion and my passion for styling goes back to my childhood days. I’ve always been that kid who would design her own outfit from scratch, beautiful family functions, or even my own birthdays so I’ve always been that passionate about fashion and styling. That was the basis of the idea of creating my own YouTube channel or creating my own page on other social media platforms.
I actually wanted to create a community and make a platform wherein I could put across my ideas and my opinions about fashion, about how I style things, about my personal style to people. And at that point in time, there was no better platform than YouTube or Instagram or Snapchat, Twitter, Facebook. So that was the idea to create my own community, which is why I started my own YouTube channel.
FULL INTERVIEW ON NEXT PAGE!
This interview is exclusive and taken by Namita Nayyar, President womenfitness.org, and should not be reproduced, copied, or hosted in part or full anywhere without express permission.
All Written Content Copyright © 2020 Women Fitness Org
Namita Nayyar
“I had been interested in fashion since childhood. But the idea of making a career in fashion wasn’t particularly appealing to my family.” But as of today, you have 2 home-grown brands by you “Aryam “ and “Shaurya Sanadhya Label”, Tell us you’re the philosophy behind them and also how do you manage them along with being an influencer
Shaurya Sanadhya:
Yeah, so that is true the entire idea of creating a career or making a career in the field of fashion. Basically, as a social media influencer, it was not very appealing to my parents. They always thought, that having a more stable job is way better than something which is unknown. At this point in time, I feel there’s not anybody happier as them when they see what I’m doing, when they see or read different articles about me and read about me in general and see my work, I think they’re the happiest at this point of time.
There was a time that they were not very keen on me doing this. But now I have two of my own brand, Aryam, which is my own skincare and haircare brand, and then my label as well.
The entire philosophy of my label and Aryam was just to bring my idea of fashion, I would create for myself, to people in general, to my followers, to everybody around and, being an influencer, on an everyday basis, I get a lot of questions about hair care and skin care. And I consider myself very lucky that on a one-on-one basis I get to chit-chat with my followers and, understand what sort of problems they are going through.
So when I think about that, when I get to talk to them on a one on one basis, I actually listed all of these concerns down. And then with the help of my father in law, we actually created an entire line of skincare and hair care products that would help people in general with the four basic skincare and haircare items like dry hair, dandruff, acne, pigmentation, tanning, all of this basic day to day problems. And the label has been my childhood dream as I really wanted to start my own clothing line.
That was the philosophy around creating my own label. When it comes to managing the two. I think I’ve said this a lot of times. I’ve had great help from my husband Amit, and he’s helped me throughout the entire process from scratch till now. And he still stands strong next to me, he’s been a very huge help. We do make it a point to give these two babies the attention that it requires. So even though it is tiring. We make it a point to incorporate the management of these two brands in our daily schedule.
Namita Nayyar
With 2021 approaches, share 5 fashion trends do you feel will dominate the fashion market, considering the impact of 2020
Shaurya Sanadhya:
If I talk about five fashion trends that that’ll hit 20 21, I think the first is because everybody is moving towards comfort wear. So I think stylish sweatpants, like co-ords sets, would be a great trend in 2021 to anyone. Everybody’s working from home these days. And, they want to look presentable as well as feel comfortable in what they’re wearing. So I think stylish sweats, would be one of the biggest trends in 2021.
Next, I feel, utility wear, would also be a big trend in 2021. Apart from that, I’ve seen a lot of print, a lot of print on the print that I see in the current fashion show. So I think 2021 would be huge on print. Next, I could see, oversized pants or, types of denim, would also be a good hit in 2021 Again, coming to comfort is what we’re looking at in the next year it looks also really good. So I think a lot of people would be sporting oversized denim and pants then. Fifth. I think net, because I did follow a couple of fashion shows some time back and I saw Net playing a very important role like there were a lot of nets that were being used. Sonet could also be a big hit in 2021.
Namita Nayyar
Do you practice sustainable fashion? Your pick from your wardrobe that serves the purpose. 2 designers whose work you admire the most?
Shaurya Sanadhya:
I feel that sustainable fashion is something that people should work towards at this point of time. And how I practice sustainable fashion is I love to swap my clothes with my friends. And that’s something that I do. I’ve invested in organic fabric. Luckily, my mother and I are of the same size. So a lot of Indian wear ,I take from my mother’s closet. These are the few ways that I practice sustainable fashion.
Also, if I talk about two designers whose work I admire the most, I really love Aneet Arora and Ruchika Sachdeva. I think these are two designers that have done some great work towards sustainable fashion, and if you haven’t checked it out, you should definitely check these two designers out.
Namita Nayyar
Your personal diet routine? 5 foods you absolutely love.
Shaurya Sanadhya:
Ever since I was a kid, I’ve never done any sort of diet. It’s only as these days that I am on a diet, but my diet is for weight gain. I am very underweight according to my height and my age. So at this point of time I’m on weight gain diet. So my weight gain diet includes a lot of ghee, paratha, but it has everything healthy, nothing.
No junk, no bread. So my dietician has asked me to avoid bread, junk food, and all of that, but has given me healthier options that would help me increase my weight and five things that I absolutely love, I’m a sucker for Indian food. I also love Asian. But my most favorite has to be Rajma chawal I love curry chawal too, give me biriyani I’ll drool over it.
Namita Nayyar
Your personal skin and hair care routine. 2 Skincare tips before going to bed.
Shaurya Sanadhya:
That’s a very elaborate topic to talk about. But when it comes to my skin, there are three things that I feel are really important. Firstly is to cleanse your face. And the first thing that I do when I get back home or after I do my makeup like once I’m done with my shoots and everything, it’s really important to cleanse your face and to get that gunk off your face.
And it also helps your skin breathe well. So that’s really important. The next thing is to tone. A lot of people think that toner is unnecessary, but it’s really important to restore the Ph. level of the skin. So using a toner is very important, And the third thing is that I feel is very important is using sunscreen.
A lot of people skip sunscreen, but it’s really important because we are always in front of our TV laptop screens, phone screens out in the sun, asking does need protection from UV rays, and drinking lots and lots of water.
Again, getting rid of the toxins that your body has is a very natural way to get good skin and hair as well. When it comes to hair If I talk about hair, massaging your scalp holds utmost importance in terms of scalp health and hair health as well.
So if you do like hair oil massage, that’s great. But if you don’t every night before going to bed, you can just massage or scalp from your fingers. It helps increase the blood circulation and in turn, obviously helps to get greater scalp and hair health. So that’s what’s important and, refraining from using a lot of heating tools.
I understand that to style your hair, you need to use heating tools. But if you can keep the heating tools to a minimum, I think that will also help your hair become healthier. Before going to bed I make sure that I massage my skin really well it just increases the blood circulation in the skin.
So that is something that I do. And drinking lots of water even before going to bed is something that I really do on a day to day basis.
Namita Nayyar
Lastly you have mentioned that you have been underweight and skinny, Share input about your fitness regime
Shaurya Sanadhya:
So as I mentioned earlier, that I am currently on a weight gain diet, but it’s really important to have a fitness regime just for your own body health. And my doctors also advised me to have a fitness regime. She advised me to do weights to increase my muscle mass. So a lot of weight training is involved and also yoga for body flexibility.
So these are the things that I’m currently doing. And having a fitness regime, in general, is really important for your health. It also energizes you for the day. And you can never say that it’s OK. Even if I’m skinny. How does it matter? I don’t need exercise. Everybody needs to have a fitness regime, needs to exercise on a daily basis, even if it’s just some yoga or some stretching or some walking. It’s really important to have a fitness regime in place. It’s really important to have some sort of exercise routine on a day to day basis.
Namita Nayyar
New year message for Women Fitness followers and your followers
Shaurya Sanadhya:
2020 has been very difficult for all of us. There have been ups and downs that we’ve all seen. So at this point in time, the only message that I’ll send out to people who are not just my followers, but everybody in general is you should never take life for granted. Just live in the moment Just find happiness. And in whatever situation you are in you should never give up is what 2020 has taught me.The business was down, nothing was in place. And, a lot of people had to start from scratch. So never lose hope and never stop believing in yourself is what I’d say.
Love yourself for who you are. That’s the only message that I have for everybody. Just make the most of whatever you have, make the most of the New Year in every way possible, and stay strong.
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This interview is exclusive and taken by Namita Nayyar, President womenfitness.org and should not be reproduced, copied or hosted in part or full anywhere without an express permission.
All Written Content Copyright © 2020 Women Fitness Org